Customers

Retailers/Indirects

Superior brings national and regional retailers the opportunity to partner with the nation’s primary distributor for major carriers and OEMs.

Our retail programs focus on providing the best guidance related to product selection, inventory management and sell-through.

Superior's indirect programs offer a wide selection of accessories combined with a strategy for helping you to increase sales, margins and customer satisfaction.


The Retail-Ready program provides brand-name OEM and aftermarket products in manufacturer retail packaging.


Accessory World is for retailers authorized to sell AT&T brand accessories.


T-Mobilized is for retailers authorized to sell T-Mobile brand accessories.