Senior VP, Business Development & Product Marketing

Lee Batson

Lee Batson

In his five years with the company, Lee has developed and implemented multifaceted product and service programs with Superior Communications' suppliers and channel partners to enhance revenues as well as increase customer satisfaction and retail point of presence. These programs have been the basis for additional customer acquisition and retention efforts allowing for continued growth.

Prior to joining Superior Communications, Lee was the Director of Product Planning at BellSouth. During his 13-year tenure, Lee was fully responsible for all accessory and handset program implementations. His efforts included product selection, vendor selection, marketing program development and implementation, and product quality and supply chain / operational enhancements in BellSouth's domestic and international operations.

Lee graduated on the Dean's List from Georgia State University with a BBA focused on operations management prior to his tenure at BellSouth.